Comments on: Ghostwriting: mutual benefits for clients and writers

By: Becky Matthews

Becky Matthews — Mon, 26 Sep 2016 15:01:57 +0000

Thanks Jo, it took me a while to realise it was worth building into my copywriting services, rather than simply something I do on occasion. Definitely, I think it can be pretty win-win, especially if you can build up an ongoing relationship with particular clients for it.

By: Jo Watson Davies

Jo Watson Davies — Mon, 26 Sep 2016 14:50:37 +0000

Hi Becky, thought-provoking article, I hadn’t really thought about ghost-blogging in this way before. It’s a fresh take on getting to know your client, opens up all sorts of possibilities for both parties.

By: Becky Matthews

Becky Matthews — Wed, 21 Sep 2016 11:40:02 +0000

I think it doesn’t matter what kind of writing you do (or the title you use), it’s more that this is a good strand for both businesses and writers – like an offshoot of copywriting.

You’re right about the challenges copywriters face though!

By: Leif Kendall

Leif Kendall — Wed, 21 Sep 2016 09:45:57 +0000

I’m in the same camp as you Lorraine – I consider myself to be a copywriter but a lot of my work could be considered ‘ghostwriting’ especially blogging or corporate comms from a director etc.

It’s a good reminder that the same job can be described in different ways.

The challenge for copwyriters is to make sure you’re considered for the right jobs – however clients might describe them.

By: Becky Matthews

Becky Matthews — Tue, 20 Sep 2016 20:24:32 +0000

ThanksLauren, glad it resonated!

By: Lorraine Forrest-Turner

Lorraine Forrest-Turner — Tue, 20 Sep 2016 11:18:17 +0000

Interesting article, Becky. As a predominantly PR copywriter, I’ve written hundreds of ‘by-line’ articles and opinion pieces over the years but I’d never thought of myself as a ghostwriter. But you’re right. That’s exactly what we are. 🙂