BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ProCopywriters | the Alliance of Commercial Writers - ECPv6.3.5//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-ORIGINAL-URL:https://www.procopywriters.co.uk X-WR-CALDESC:Events for ProCopywriters | the Alliance of Commercial Writers REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20200329T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20201025T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20210328T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20211031T010000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20220327T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20221030T010000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=Europe/London:20220720T120000 DTEND;TZID=Europe/London:20220720T130000 DTSTAMP:20240426T141724 CREATED:20220523T092508Z LAST-MODIFIED:20220523T092508Z UID:10000309-1658318400-1658322000@www.procopywriters.co.uk SUMMARY:How to Make Every Word Count DESCRIPTION:Getting to the point and avoiding unnecessary words. \nThis lunchtime learning workshop is delivered by Tim Tucker. Tim is a digital content strategist and copywriting specialist who has worked with dozens of brands\, including Virgin Media Business\, Tesco\, NatWest\, Nokia\, National Trust and The Guardian. \n**This session is free for all ProCopywriters members** \n***The access code is in your dashboard*** \n  URL:https://www.procopywriters.co.uk/event/how-to-make-every-word-count/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20220706T120000 DTEND;TZID=Europe/London:20220706T130000 DTSTAMP:20240426T141724 CREATED:20220610T123441Z LAST-MODIFIED:20220610T123441Z UID:10000315-1657108800-1657112400@www.procopywriters.co.uk SUMMARY:Develop Your Speaking Skills with Jackie Barrie DESCRIPTION:Speakeasy 1: Building your confidence \nBoost your speaking skills with our monthly Speakeasy programme run by long-term copywriter\, Jackie Barrie\, who’s also an experienced trainer\, the author of ‘Unboring’\, and a Fellow of the Professional Speaking Association UK & Ireland. This first session explores nerves and how to overcome them\, and looks at common mistakes to avoid when you give a presentation. \nThis session is for ProCopywriters members only. The access code for this Zoom session is in your dashboard. \nhttps://www.procopywriters.co.uk/dashboard/ \nAbout Jackie Barrie \nJackie Barrie has been a professional copywriter since 1983. She writes without waffle and trains other people how. Everything she does comes from being a writer. She helps people to communicate their message clearly – whether that’s through the written word on paper or screen\, the spoken word face-to-face\, or an activity that the audience undertakes. \n  URL:https://www.procopywriters.co.uk/event/speakeasy-with-jackie-barrie/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20220524T120000 DTEND;TZID=Europe/London:20220524T130000 DTSTAMP:20240426T141724 CREATED:20220510T184652Z LAST-MODIFIED:20220510T184652Z UID:10000307-1653393600-1653397200@www.procopywriters.co.uk SUMMARY:What if freelancing isn't for me? DESCRIPTION:Join David McGuire (Radix Communications) and Kathryn Strachan (Copy House) as we discuss career options for copywriters. We’ll talk about how the benefits of a salaried role stack up against the alternatives. \nIdeal for any copywriter who doesn’t enjoy the uncertainty and independence of self-employment. \nThis is an open Q&A. Pop along with questions or just sit back and listen to copywriters have a friendly chat about ways of working. \nThis session is free for everyone to attend. URL:https://www.procopywriters.co.uk/event/what-if-freelancing-isnt-for-me/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20220520T123000 DTEND;TZID=Europe/London:20220520T131500 DTSTAMP:20240426T141724 CREATED:20220510T123025Z LAST-MODIFIED:20221202T113939Z UID:10000306-1653049800-1653052500@www.procopywriters.co.uk SUMMARY:Ask the Copywriter: Katherine Wildman DESCRIPTION:We’re looking forward to a lunchtime chat with renowned copywriter Katherine Wildman. \nWhen we asked Katherine what we might chat about\, she told us: “Talking about how the more you focus\, the more you realise that everything’s connected… the joy of going back to school\, and helping brands communicate in this whatever normal looks like now world… in a hybrid\, hot-desking\, oh look – people – kind of way.” \nWe’re looking forward to hearing from Katherine . Will you join us? URL:https://www.procopywriters.co.uk/event/ask-the-copywriter-katherine-wildman/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/png:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162613/PC-Ask-Icon-01.png ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20220224T120000 DTEND;TZID=Europe/London:20220224T130000 DTSTAMP:20240426T141724 CREATED:20211130T141758Z LAST-MODIFIED:20211130T141758Z UID:10000298-1645704000-1645707600@www.procopywriters.co.uk SUMMARY:Ditch Imposter Syndrome with this 6 Point Checklist DESCRIPTION:Sarah Townsend – author of Survival Skills for Freelancers – discusses how you can banish self-doubt and become your biggest cheerleader. \nYou’ll have plenty of chances to ask questions in this interactive Zoom session (or you can lurk quietly – we do that too sometimes). URL:https://www.procopywriters.co.uk/event/ditch-imposter-syndrome-with-this-6-point-checklist/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162609/PC-Workshop-Icon-square.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20220127T120000 DTEND;TZID=Europe/London:20220127T130000 DTSTAMP:20240426T141724 CREATED:20211130T140929Z LAST-MODIFIED:20211130T140929Z UID:10000297-1643284800-1643288400@www.procopywriters.co.uk SUMMARY:How to Market Your Freelance Business DESCRIPTION:Sarah Townsend – author of Survival Skills for Freelancers – presents smart skills to help you show up online and become irresistible to new clients. Includes plenty of chances to ask questions and explore any challenges you’re facing with freelancing. URL:https://www.procopywriters.co.uk/event/how-to-market-your-freelance-business/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20220105T100000 DTEND;TZID=Europe/London:20220105T170000 DTSTAMP:20240426T141724 CREATED:20211213T112220Z LAST-MODIFIED:20211213T112220Z UID:10000299-1641376800-1641402000@www.procopywriters.co.uk SUMMARY:Business planning for freelance copywriters DESCRIPTION:Let’s get off the freelance rollercoaster! \nIf you’re struggling with insecurity about your freelance income and are worried about the future\, take a step back from client work for a moment\, and let’s make a proper plan that sets you on a path to success. \nBy working *on* your business\, rather than *in* your business\, you can turn vague ideas into concrete plans and set the wheels in motion to build a long-lasting business you can rely on. \nMy business planning workshop has been specifically designed to help you achieve more consistent earnings\, freeing you from the stress and anxiety of income ups and downs and setting you on course to achieving your goals – whether that’s van life\, securing a mortgage\, or simply achieving the security of knowing bills will be met every month (and you can afford a holiday!). \nThe 6 bitesize modules will set your business up to be successful for the next 12 months *and* give you skills for life: \n– Learn how to stand out in your sector.\n– Explore new ideas and their earning potential.\n– Map out exactly where you are going and how to get there.\n– Discover how to plan your money and business to ensure a secure income.\n– Free up time in your business and in your life\, though greater efficiency and organisation.\n– Have a professional\, in-depth plan you can use to apply for grants or finance.\n– Have all the tools you need to run a successful freelance business in future. \nAnd you get all of the above – in just 2 days! \nWhat others have said about my business planning workshop: \n“Yesterday was the last day of @cleanslatecopy’s business plan writing workshop and I can’t recommend it enough! I *thought* I had a plan for my business\, but what I actually had was vague ideas… after the workshop I have a proper\, specific plan for my business as it matures…\nI have the skills to manage cash flow/ finances/ profit first. I’m going to apply for a business grant. I have a marketing plan tied to my business offerings / goals. So valuable. The price felt like quite a big investment for this newbie\, but it was definitely worth it!” Bonnie Harrington\, Copywriter. \n“Catherine’s business planning workshop has opened my eyes to how much work goes into running a freelance copywriting business. There was a lot of information that I hadn’t considered before\, and I’m not sure I would have without this course. And Catherine is a friendly and motivating teacher. Hugely recommended for anyone considering running their own freelance business.” Greg Henley\, Copywriter \nFind out what’s involved and book your tickets by following the link below. Early Bird sales run until 17th December. \nNot ready for this course but want to start making changes and improvements to your business? \nI’ve got just the thing. Sign up to my free 6-email mini course here. Because working out your business future sometimes starts with baby steps. \n“I loved Catherine’s mini email series because it broke down essential business tools and aspects into bite-sized pieces… It’s given me a little push to look at creating a proper business plan and I’m going to sign up to the 2-day workshop to scale my business!”\nMeghan\, Freelance Copywriter \n  \nThe course runs from 10am-5pm on Wednesday 5th January and Thursday 13th January 2022. \nFor full details and booking\, follow the Eventbrite link. \n  \nAbout Catherine Jones \nHey\, I’m Catherine Jones. I’m a freelance copywriter\, trainer and ProCopywriters member. Before copywriting found me\, I was taming the toughest teenagers in the land as a qualified teacher and manager of a unit for emotionally vulnerable Secondary-age students. \nI’m not teaching in schools anymore\, but my passion for helping people grow and achieve remains. I’ll be on hand to guide you through every step of the planning process\, channelling all my skills and expertise into helping you forge the business and lifestyle you need. \nLet’s get cracking! URL:https://www.procopywriters.co.uk/event/business-planning-for-freelance-copywriters/2022-01-05/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162610/Catherine-44.jpg ORGANIZER;CN="Catherine Jones":MAILTO:catherine@cleanslatecopywriting.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20211020T200000 DTEND;TZID=Europe/London:20211020T210000 DTSTAMP:20240426T141724 CREATED:20211015T094353Z LAST-MODIFIED:20211015T094353Z UID:10000296-1634760000-1634763600@www.procopywriters.co.uk SUMMARY:Freelancing Fabulously DESCRIPTION:Join us for a conversation about freelancing. Bring your questions\, answers\, ideas and interests as we discuss finding work\, keeping clients\, staying sane and building your brand. \nWe’re delighted to be joined by Sarah Townsend\, Bizzy Coy and Ed Goodman for this interactive Q&A session. URL:https://www.procopywriters.co.uk/event/freelancing-fabulously/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162614/CopyCon-graphic.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210729T120000 DTEND;TZID=Europe/London:20210729T130000 DTSTAMP:20240426T141724 CREATED:20210709T141516Z LAST-MODIFIED:20210709T141516Z UID:10000213-1627560000-1627563600@www.procopywriters.co.uk SUMMARY:Pitching and Pricing Like a Pro DESCRIPTION:Are you tying yourself to an hourly or per-word rate? Are you scared of raising your prices? Copywriter Catherine Jones walks us through some value-based methods for getting paid what you deserve. Learn: \n-How time or quantity-based jobs are devaluing your service \n-How to add value to your pitches \n-How focusing on value can convert prospects before they’ve even seen the price \nThis session is free to attend\, although only ProCopywriters members get access to the recording. \nCatherine Jones on Twitter \n  URL:https://www.procopywriters.co.uk/event/pitching-and-pricing-like-a-pro/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210727T120000 DTEND;TZID=Europe/London:20210727T130000 DTSTAMP:20240426T141724 CREATED:20210709T143406Z LAST-MODIFIED:20210709T143406Z UID:10000294-1627387200-1627390800@www.procopywriters.co.uk SUMMARY:Ask the Copywriter: Diane Wiredu DESCRIPTION:Join us for a chat with copywriter Diane Wiredu. \nIf you’ve got questions about copywriting\, managing clients or freelancing\, pop along to this free 1-hour open discussion. \nYou can ask questions\, join in the discussion\, or just sit back and listen. \nDiane Wiredu on Twitter URL:https://www.procopywriters.co.uk/event/ask-the-copywriter-diane-wiredu/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/png:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162613/PC-Ask-Icon-01.png ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210713T120000 DTEND;TZID=Europe/London:20210713T130000 DTSTAMP:20240426T141724 CREATED:20210705T142419Z LAST-MODIFIED:20210705T142419Z UID:10000212-1626177600-1626181200@www.procopywriters.co.uk SUMMARY:Ask the Copywriter: André Spiteri DESCRIPTION:Next up: a chance to hear from freelance copywriter André Spiteri. \nAndré is an award-winning fintech copywriter. His clients include early stage startups and household names like Amazon\, Microsoft\, and HSBC. \nMaverick Words (this is a link) \nThese sessions are designed to give you a window into a copywriter’s world. I’ll prepare a few questions\, but we’d also love to hear what you want to know. It’s a friendly chat among copywriters at all levels of skill and experience. It’s a chance to learn from each other\, and it’s completely free for everyone. \n  \n  URL:https://www.procopywriters.co.uk/event/ask-the-copywriter-andre-spiteri/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/png:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162613/PC-Ask-Icon-01.png ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210623T120000 DTEND;TZID=Europe/London:20210623T130000 DTSTAMP:20240426T141724 CREATED:20210526T101228Z LAST-MODIFIED:20210526T101228Z UID:10000211-1624449600-1624453200@www.procopywriters.co.uk SUMMARY:Before Copywriting - with Andrew Boulton DESCRIPTION:B.C. – before copywriting \n(Why the real creative work happens before you pick up a pencil)  \nToo often\, when the brief is delivered it’s a like a pistol has gone off – and everyone scrambles back to their desk as quickly as they can to start writing\, or typing\, or somehow hurling words at the page. But what if the best way to write great copy was to start by writing absolutely nothing at all? In this session\, Andrew Boulton – author of ‘Copywriting Is: 30-or-so thoughts on thinking like a copywriter’ – will show us how putting a little imaginative distance between the problem and the solution can help us produce better and more surprising work (and have a better time doing it). \nFree for all to attend. Only ProCopywriters members get access to the recording of this session. \nAbout Andrew Boulton \nAndrew Boulton has been a copywriter for 12 (ish) years. He’s worked on some big brands and plenty of tiny ones too. He teaches copywriting on the Creative Advertising degree course at the University of Lincoln and is the author of bestselling copywriting book ‘Copywriting Is: 30-or-so thoughts on thinking like a copywriter’. His beard is unconvincing.  URL:https://www.procopywriters.co.uk/event/andrew-boulton-on-copywriting/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210609T120000 DTEND;TZID=Europe/London:20210609T130000 DTSTAMP:20240426T141724 CREATED:20210518T094558Z LAST-MODIFIED:20210518T094558Z UID:10000210-1623240000-1623243600@www.procopywriters.co.uk SUMMARY:Ask the Copywriter: Francesca Catanuso DESCRIPTION:This new series is a chance for you to ask questions of your copywriting peers. \nThe star of this session is Francesca Catanuso\, the 2-time Copywriting Conference veteran who is a Senior UX Copywriter at Booking.com – currently preparing for a move to Spotify. \nYou can follow Francesca on Twitter \nPop along to ask questions about: \n\nCareer paths\nWriting practices\nManaging stakeholders\nUX writing\n\nThis session is free for all. Only ProCopywriters members can access the recordings after the event. URL:https://www.procopywriters.co.uk/event/ask-the-copywriter-francesca-catanuso/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/png:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162613/PC-Ask-Icon-01.png ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210507T120000 DTEND;TZID=Europe/London:20210507T130000 DTSTAMP:20240426T141724 CREATED:20210122T132101Z LAST-MODIFIED:20210122T132101Z UID:10000208-1620388800-1620392400@www.procopywriters.co.uk SUMMARY:Facebook for Business (How to Get Leads and Sales) DESCRIPTION:Francesca Irving (Lunax Digital) presents this 1-hour interactive introduction to using Facebook to deliver leads and sales for your business. \nFree to attend – though only ProCopywriters members will have access to the recording. \n  URL:https://www.procopywriters.co.uk/event/facebook-for-business-how-to-get-leads-and-sales/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210423T120000 DTEND;TZID=Europe/London:20210423T130000 DTSTAMP:20240426T141724 CREATED:20210122T123802Z LAST-MODIFIED:20210122T123802Z UID:10000207-1619179200-1619182800@www.procopywriters.co.uk SUMMARY:Twitter for Business (How to Get Leads and Sales) DESCRIPTION:Francesca Irving presents this introduction to using Twitter to generate leads and sales. \nThis 1-hour interactive workshop includes opportunities to ask questions. \nFree to attend – though only ProCopywriters members will have access to the recording. URL:https://www.procopywriters.co.uk/event/twitter-for-business-how-to-get-leads-and-sales/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210401T120000 DTEND;TZID=Europe/London:20210401T130000 DTSTAMP:20240426T141724 CREATED:20210323T144852Z LAST-MODIFIED:20210323T144852Z UID:10000209-1617278400-1617282000@www.procopywriters.co.uk SUMMARY:Keyword Research for SEO DESCRIPTION:Keywords are an extremely important part of your search engine optimisation strategy. With over 3.8 million Google searches every single minute\, how do you know which keywords to use to drive organic traffic to your website? \nIn this 1-hour session\, you will learn: \n – How to get started with keyword research\n – The different types of search intent and how to tailor your content for the reader\n – Where to discover which keywords have potential for use on your website \nSarah is a freelance website consultant and content creator from South Wales. She has spent over 15 years working on various digital projects in the voluntary sector and Local Government before launching her freelance career. Starting her online business initially as a side hustle\, Sarah also developed a network of successful income-generating websites and blogs using SEO\, Pinterest and Social Media to drive traffic\, she then monetised this content using affiliate marketing\, brand partnerships and selling digital products. \n \nHome URL:https://www.procopywriters.co.uk/event/keyword-research-for-seo/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210305T120000 DTEND;TZID=Europe/London:20210305T130000 DTSTAMP:20240426T141725 CREATED:20210122T123208Z LAST-MODIFIED:20210122T123208Z UID:10000206-1614945600-1614949200@www.procopywriters.co.uk SUMMARY:Instagram for Business (How to Get Leads and Sales) DESCRIPTION:Francesca Irving presents an introduction to using Instagram to support your business – or to help your clients get more value from their Instagram marketing. \nThis 1-hour interactive workshop includes opportunities to ask questions. \nFree to attend – though only ProCopywriters members will have access to the recording. URL:https://www.procopywriters.co.uk/event/instagram-for-business-how-to-get-leads-and-sales/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210226T120000 DTEND;TZID=Europe/London:20210226T130000 DTSTAMP:20240426T141725 CREATED:20210122T122803Z LAST-MODIFIED:20210122T122803Z UID:10000205-1614340800-1614344400@www.procopywriters.co.uk SUMMARY:Create a Social Media Strategy DESCRIPTION:Francesca Irving\, consultant and trainer at Lunax Digital\, returns to talk about social media strategy – and how you can create a plan for your own social media marketing. \nThis 1-hour workshop will include opportunities to ask questions. \nA recording of this workshop will be available in the ProCopywriters dashboard – which also includes 27 previous workshops. URL:https://www.procopywriters.co.uk/event/create-a-social-media-strategy/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210212T120000 DTEND;TZID=Europe/London:20210212T130000 DTSTAMP:20240426T141725 CREATED:20210122T121745Z LAST-MODIFIED:20210122T121745Z UID:10000204-1613131200-1613134800@www.procopywriters.co.uk SUMMARY:PPC and SEO overview DESCRIPTION:Francesca Irving of Lunax Digital returns to give an introduction to pay-per-click (PPC) advertising and search engine optimisation (SEO). \nThis 1-hour workshop is free to attend and you will have plenty of opportunities to ask questions. \nA recording of this session will be available to all ProCopywriters members (check your dashboard to view all previous online workshops). URL:https://www.procopywriters.co.uk/event/ppc-and-seo-overview/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20210113T120000 DTEND;TZID=Europe/London:20210113T130000 DTSTAMP:20240426T141725 CREATED:20201201T144719Z LAST-MODIFIED:20201201T144719Z UID:10000289-1610539200-1610542800@www.procopywriters.co.uk SUMMARY:From Freelance Copywriter to Agency DESCRIPTION:Want to build an agency? We’ve got three copy agency leaders to join us for an hour to answer your questions. \nPop along to hear from Kathryn Strachan of Copy House\, Konrad Sanders of The Creative Copywriter\, and Charli Hunt of Proof Content discuss the challenges of growing from solo status to thriving agency. \nThis is a great opportunity to hear from three people who have developed their freelance copywriting business into agencies\, using different approaches to finding clients\, retaining business and engaging writers. \nThis session is free for everyone to attend\, but only ProCopywriters members will have access to the video recording of this workshop. \n  \n  \n  URL:https://www.procopywriters.co.uk/event/from-freelance-copywriter-to-agency/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20201208T120000 DTEND;TZID=Europe/London:20201208T130000 DTSTAMP:20240426T141725 CREATED:20201124T105213Z LAST-MODIFIED:20201124T105213Z UID:10000288-1607428800-1607432400@www.procopywriters.co.uk SUMMARY:Boost SEO with Content Pillars DESCRIPTION:Learn how to develop content pillars that make content ideation easier and improve your Google rankings. With plenty of opportunity to ask questions\, discuss approaches and speak with peers\, this session is ideal for those who want to improve their SEO copywriting skills. \nHosted by Kathryn Strachan of Copy House \nKathryn Strachan is the Managing Director of Copy House Ltd.\, a content marketing agency specialising in technology and FinTech content. \nWhen she’s not managing her team\, Kathryn runs several SEO and copywriting workshops and training courses including the acclaimed 11-week Ultimate SEO & Copywriting Course. \nFind out more about Kathryn at https://www.kathrynstrachan.com or by visiting her LinkedIn profile https://www.linkedin.com/in/kathryn-strachan/ URL:https://www.procopywriters.co.uk/event/boost-seo-with-content-pillars/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162615/PC-Workshop-Icon.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20201124T120000 DTEND;TZID=Europe/London:20201124T130000 DTSTAMP:20240426T141725 CREATED:20201117T141919Z LAST-MODIFIED:20201117T141919Z UID:10000287-1606219200-1606222800@www.procopywriters.co.uk SUMMARY:Facebook Ads - an Introduction DESCRIPTION:Have you ever pressed boost post on Facebook? \nWhat did you get? \nProbably not a lot. \nWhen used correctly\, Facebook Ads can give your business a huge return on investment. But did you know\, there are around fifteen different types of campaigns and each one has a different objective. \nIn this session\, we will go right back to basics and learn the strategy behind Facebook advertising and how to get results! \nHosted by… \nFrancesca Irving \nFrancesca Irving is a Chartered Institute of Marketing qualified marketer specialising in marketing strategy and digital marketing for start-up businesses\, with a particular focus on Facebook Ads. She runs Lunax Digital – a Facebook Ads and Digital Marketing agency\, and she’s also the Co-Founder of Swapp Skills – a skill swapping and time banking app. As well as this\, Francesca has extensive experience working with new companies on their digital marketing plans including content creation\, social media\, social advertising\, pay-per-click advertising\, search engine optimisation\, email marketing\, and sales funnels. URL:https://www.procopywriters.co.uk/event/facebook-ads-an-introduction/ LOCATION:Online CATEGORIES:Workshop ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20200930T200000 DTEND;TZID=Europe/London:20200930T210000 DTSTAMP:20240426T141725 CREATED:20200923T181019Z LAST-MODIFIED:20200923T181019Z UID:10000284-1601496000-1601499600@www.procopywriters.co.uk SUMMARY:Digital Diagnostic - CopyCon Satellite Session DESCRIPTION:This event is part of the 2020 Copywriting Conference – although you don’t need a ticket to attend. Everyone is welcome. \nHow could your website\, app\, or email be improved? \nLet our e-mechanics (Gill Andrews and Eddie Shleyner) take a look and suggest approaches to get you back on the marketing superhighway. \nYou might be wondering why your email open rates are so low\, or why so few people respond to your social media campaigns. \nEddie Shleyner and Gill Andrews both spend their days crafting effective digital marketing assets and campaigns\, so they should have plenty of tips to share. \nThis session is a fringe event of the Copywriting Conference\, and attendance is open to anyone with a training or conference ticket. \nYou can either join the session to listen to the examples discussed\, or you can have your own example featured. \nApply to have your case investigated – THIS IS A LINK \nRegister to attend – THIS IS A LINK URL:https://www.procopywriters.co.uk/event/digital-diagnostic-copycon-satellite-session/ LOCATION:Online CATEGORIES:Conferences,Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162618/CC-2020-Satellite-digitaldiagnostic.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20200921T200000 DTEND;TZID=Europe/London:20200921T210000 DTSTAMP:20240426T141725 CREATED:20200828T125628Z LAST-MODIFIED:20200828T125628Z UID:10000202-1600718400-1600722000@www.procopywriters.co.uk SUMMARY:Show and Tell | CopyCon Satellite Session DESCRIPTION:SESSION CANCELLED \nSorry if you were hoping to attend. We didn’t get enough submissions to make this work. URL:https://www.procopywriters.co.uk/event/show-and-tell-copycon-satellite-session/ LOCATION:Online CATEGORIES:Workshop ATTACH;FMTTYPE=image/jpeg:https://procopywriters-media-offload.s3.eu-west-2.amazonaws.com/wp-content/uploads/2022/12/16162620/CC-2020-Satellite-showtell.jpg ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT BEGIN:VEVENT DTSTART;TZID=Europe/London:20200728T120000 DTEND;TZID=Europe/London:20200728T130000 DTSTAMP:20240426T141725 CREATED:20200623T213030Z LAST-MODIFIED:20200623T213030Z UID:10000283-1595937600-1595941200@www.procopywriters.co.uk SUMMARY:Freelancing Surgery with Sarah Townsend DESCRIPTION:Join Sarah Townsend for an interactive Q&A focused on freelancing. Sarah has just published ‘Survival Skills for Freelancers’ so please bring along your questions and we’ll challenge Sarah to come up with some answers (and also ask the crowd for their own solutions). \n[gotowebinar-reg key=”3205021827181026315″] URL:https://www.procopywriters.co.uk/event/freelancing-surgery-with-sarah-townsend/ LOCATION:Online CATEGORIES:Workshop ORGANIZER;CN="ProCopywriters":MAILTO:events@procopywriters.co.uk END:VEVENT END:VCALENDAR