Highly experienced millennial copywriter and marketing consultant. Read on if you need innovative, finely-targeted copy that works for your chosen audience! I offer all forms of copywriting services (both direct response and brand-led) as well as general marketing consultancy services, either on an ad-hoc or ongoing basis. I am happy to discuss projects in more or less any niche, and have experience of creating high-performing copy for a diverse range of industries and audiences. That said, like most professional copywriters there are a couple of industries and also demographics that I specialise in to a certain extent, due to a combination of both my own interests and extensive experience in copywriting for those niches. In terms of industries, my main area of specialism is within the private healthcare sector, most notably the cosmetic surgery and medical aesthetics field. Secondarily, I also have many years of experience and a huge portfolio of published work for clients in the veterinary and pet/pet care fields; generally pertaining to companion animals like dogs and cats, for both B2C and B2B clients. The target demographics that I find most interesting are also those that many businesses run into problems targeting and resonating with; firstly, millennials. Marketing to millennials and also the smaller, more obtuse grouping known as "xenials" (those born between around 1978 and 1983 and often described as having had an "analogue childhood and digital adulthood") are the demographic groups that I feel that I can claim the best "insider knowledge" of, and experience in targeting. Some of my most popular copywriting services include: • Website content, from landing pages to full site copy. • Blog writing. • SEO content writing for all applications. • Article writing. • Advertorials and promotional/sponsored article creation. • Composing white papers and eBooks. • Writing product descriptions and product category descriptions. • Brochure, leaflet, and poster text. • Brand naming and slogan creation. • Press release writing. • Sales emails and mailshots. So, whether you have a big idea and need a professional copywriter to make it a reality, if you just need a single sales email or blog post, or if you know that your content is failing to convert but don't know how to fix it, I can help. The results that can be achieved with good copywriting are tangible, measurable, and pay for themselves many times over. However, poorly written content or content that isn’t the right fit for your brand and its target audience will cost you clients and revenue. Don’t settle for second best. If you need help with copywriting or content writing and want to work with a responsive professional who delivers targeted, original content within your deadline, every time without fail – get in touch.

𝐖𝐇𝐎 𝐀𝐌 𝐈? 👋 I’m Sanina, a former journalist-turned-freelance-copywriter. 🏆 I'm a Top Copywriting Voice on LinkedIn. ⌨️ I’ve been writing for 20+ years. My experience spans: ⚬ Print and broadcast journalism ⚬ In-house local Government communications ⚬ Agency-side PR & content/inbound marketing 𝐖𝐇𝐘 𝐂𝐇𝐎𝐎𝐒𝐄 𝐌𝐄? I’ve been writing since the age of 17, when I started out as a trainee reporter at my local newspaper. More than 20 years later, I’m still writing. Over the years, I’ve helped a wide range of B2B and B2C businesses, agencies and individuals across a variety of sectors generate leads and increase sales by communicating the right messages to the right people at the right time. 𝐖𝐇𝐀𝐓’𝐒 𝐈𝐓 𝐋𝐈𝐊𝐄 𝐓𝐎 𝐖𝐎𝐑𝐊 𝐖𝐈𝐓𝐇 𝐌𝐄? I’m quick-thinking, results-driven and passionate about producing copy that delivers on multiple levels (that’s how I describe myself, anyway). And here’s what some of my clients have to say about me: 1. '𝘞𝘰𝘳𝘬𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘢𝘭𝘸𝘢𝘺𝘴 𝘢 𝘱𝘭𝘦𝘢𝘴𝘶𝘳𝘦. 𝘚𝘩𝘦 𝘱𝘳𝘰𝘮𝘰𝘵𝘦𝘴 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘣𝘦𝘴𝘵 𝘱𝘳𝘢𝘤𝘵𝘪𝘤𝘦 𝘣𝘺 𝘱𝘳𝘰𝘥𝘶𝘤𝘪𝘯𝘨 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘱𝘪𝘦𝘤𝘦𝘴 𝘰𝘧 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘧𝘰𝘳 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘵 𝘱𝘰𝘪𝘯𝘵𝘴 𝘪𝘯 𝘵𝘩𝘦 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳 𝘫𝘰𝘶𝘳𝘯𝘦𝘺. 𝘏𝘦𝘳 𝘴𝘶𝘱𝘱𝘰𝘳𝘵 𝘩𝘢𝘴 𝘣𝘦𝘦𝘯 𝘪𝘯𝘷𝘢𝘭𝘶𝘢𝘣𝘭𝘦 𝘪𝘯 𝘩𝘦𝘭𝘱𝘪𝘯𝘨 𝘶𝘴 𝘵𝘰 𝘣𝘶𝘪𝘭𝘥 𝘮𝘰𝘮𝘦𝘯𝘵𝘶𝘮 𝘣𝘦𝘩𝘪𝘯𝘥 𝘰𝘶𝘳 𝘯𝘦𝘸 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘮𝘦, 𝘸𝘦 𝘸𝘰𝘶𝘭𝘥𝘯'𝘵 𝘩𝘢𝘷𝘦 𝘮𝘢𝘥𝘦 𝘵𝘩𝘦 𝘴𝘢𝘮𝘦 𝘱𝘳𝘰𝘨𝘳𝘦𝘴𝘴 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 𝘩𝘦𝘳.' – 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐧𝐚𝐠𝐞𝐫. 2. ‘𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘢 𝘩𝘪𝘨𝘩𝘭𝘺 𝘴𝘬𝘪𝘭𝘭𝘦𝘥 𝘢𝘯𝘥 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘥 𝘤𝘰𝘱𝘺𝘸𝘳𝘪𝘵𝘦𝘳, 𝘸𝘩𝘰 𝘸𝘰𝘳𝘬𝘴 𝘲𝘶𝘪𝘤𝘬𝘭𝘺 𝘢𝘯𝘥 𝘢𝘤𝘤𝘶𝘳𝘢𝘵𝘦𝘭𝘺 𝘵𝘰 𝘤𝘳𝘦𝘢𝘵𝘦 𝘦𝘯𝘨𝘢𝘨𝘪𝘯𝘨 𝘤𝘰𝘱𝘺 𝘵𝘩𝘢𝘵 𝘪𝘴 𝘰𝘯 𝘱𝘰𝘪𝘯𝘵 𝘦𝘷𝘦𝘳𝘺 𝘵𝘪𝘮𝘦. 𝘚𝘩𝘦 𝘪𝘴 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭, 𝘢𝘱𝘱𝘳𝘰𝘢𝘤𝘩𝘢𝘣𝘭𝘦 𝘢𝘯𝘥 𝘧𝘳𝘪𝘦𝘯𝘥𝘭𝘺, 𝘸𝘪𝘵𝘩 𝘢𝘯 𝘦𝘺𝘦 𝘧𝘰𝘳 𝘢 𝘤𝘰𝘮𝘱𝘭𝘦𝘹 𝘣𝘳𝘪𝘦𝘧 𝘢𝘯𝘥 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘸𝘰𝘳𝘥𝘴 𝘵𝘰 𝘩𝘦𝘭𝘱 𝘢𝘯𝘺 𝘵𝘺𝘱𝘦 𝘰𝘧 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴.’ – 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫. 3. '𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘰𝘯𝘦 𝘰𝘧 𝘵𝘩𝘰𝘴𝘦 𝘸𝘳𝘪𝘵𝘦𝘳𝘴 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘵𝘳𝘶𝘴𝘵. 𝘚𝘩𝘦 𝘢𝘴𝘬𝘴 𝘢𝘭𝘭 𝘰𝘧 𝘵𝘩𝘦 𝘳𝘪𝘨𝘩𝘵 𝘲𝘶𝘦𝘴𝘵𝘪𝘰𝘯𝘴 𝘢𝘯𝘥 𝘱𝘶𝘵𝘴 𝘢 𝘩𝘪𝘨𝘩 𝘭𝘦𝘷𝘦𝘭 𝘰𝘧 𝘤𝘢𝘳𝘦 𝘪𝘯𝘵𝘰 𝘩𝘦𝘳 𝘸𝘰𝘳𝘬, 𝘮𝘢𝘬𝘪𝘯𝘨 𝘴𝘶𝘳𝘦 𝘵𝘩𝘢𝘵 𝘩𝘦𝘳 𝘵𝘰𝘯𝘦, 𝘭𝘢𝘯𝘨𝘶𝘢𝘨𝘦 𝘢𝘯𝘥 𝘢𝘤𝘤𝘶𝘳𝘢𝘤𝘺 𝘩𝘪𝘵𝘴 𝘵𝘩𝘦 𝘣𝘳𝘪𝘦𝘧. 𝘐'𝘷𝘦 𝘸𝘰𝘳𝘬𝘦𝘥 𝘸𝘪𝘵𝘩 𝘩𝘦𝘳 𝘰𝘯 𝘢 𝘯𝘶𝘮𝘣𝘦𝘳 𝘰𝘧 𝘱𝘳𝘰𝘫𝘦𝘤𝘵𝘴 𝘧𝘰𝘳 𝘢 𝘳𝘢𝘯𝘨𝘦 𝘰𝘧 𝘢𝘶𝘥𝘪𝘦𝘯𝘤𝘦𝘴 𝘢𝘯𝘥 𝘴𝘩𝘦 𝘩𝘢𝘴 𝘤𝘰𝘯𝘴𝘪𝘴𝘵𝘦𝘯𝘵𝘭𝘺 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘦𝘥.' - 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫. 4. '𝘐 𝘧𝘰𝘶𝘯𝘥 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘚𝘢𝘯𝘪𝘯𝘢 𝘢 𝘷𝘦𝘳𝘺 𝘦𝘢𝘴𝘺 𝘢𝘯𝘥 𝘱𝘰𝘴𝘪𝘵𝘪𝘷𝘦 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦. 𝘈𝘧𝘵𝘦𝘳 𝘫𝘶𝘴𝘵 𝘰𝘯𝘦 𝘮𝘦𝘦𝘵𝘪𝘯𝘨, 𝘴𝘩𝘦 𝘩𝘢𝘥 𝘨𝘳𝘢𝘴𝘱𝘦𝘥 𝘰𝘶𝘳 𝘤𝘰𝘯𝘤𝘦𝘱𝘵 𝘢𝘯𝘥, 𝘸𝘪𝘵𝘩𝘪𝘯 𝘢 𝘸𝘦𝘦𝘬, 𝘩𝘢𝘥 𝘸𝘳𝘪𝘵𝘵𝘦𝘯 𝘮𝘰𝘴𝘵 𝘰𝘧 𝘰𝘶𝘳 𝘸𝘦𝘣𝘴𝘪𝘵𝘦 𝘤𝘰𝘱𝘺, 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘪𝘯𝘨 𝘵𝘩𝘦 𝘦𝘹𝘢𝘤𝘵 𝘴𝘵𝘺𝘭𝘦 𝘢𝘯𝘥 𝘵𝘰𝘯𝘦 𝘵𝘩𝘢𝘵 𝘸𝘦 𝘸𝘢𝘯𝘵𝘦𝘥. 𝘐 𝘧𝘰𝘶𝘯𝘥 𝘩𝘦𝘳 𝘵𝘰 𝘣𝘦 𝘪𝘯𝘤𝘳𝘦𝘥𝘪𝘣𝘭𝘺 𝘤𝘳𝘦𝘢𝘵𝘪𝘷𝘦, 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘢𝘯𝘥 𝘷𝘦𝘳𝘺 𝘱𝘳𝘰𝘮𝘱𝘵, 𝘢𝘭𝘸𝘢𝘺𝘴 𝘳𝘦𝘴𝘱𝘰𝘯𝘥𝘪𝘯𝘨 𝘵𝘰 𝘦𝘮𝘢𝘪𝘭𝘴 𝘴𝘵𝘳𝘢𝘪𝘨𝘩𝘵 𝘢𝘸𝘢𝘺. 𝘚𝘩𝘦 𝘮𝘦𝘵 𝘦𝘷𝘦𝘳𝘺 𝘥𝘦𝘢𝘥𝘭𝘪𝘯𝘦, 𝘰𝘧𝘵𝘦𝘯 𝘥𝘦𝘭𝘪𝘷𝘦𝘳𝘪𝘯𝘨 𝘢𝘩𝘦𝘢𝘥 𝘰𝘧 𝘵𝘪𝘮𝘦.' - 𝐌𝐚𝐧𝐚𝐠𝐢𝐧𝐠 𝐃𝐢𝐫𝐞𝐜𝐭𝐨𝐫. 5. '𝘚𝘢𝘯𝘪𝘯𝘢 𝘪𝘴 𝘢𝘮𝘢𝘻𝘪𝘯𝘨. 𝘈𝘵 𝘧𝘪𝘳𝘴𝘵 𝘴𝘩𝘦 𝘸𝘢𝘴 𝘣𝘳𝘰𝘶𝘨𝘩𝘵 𝘰𝘯 𝘵𝘰 𝘸𝘳𝘪𝘵𝘦 𝘧𝘰𝘳 𝘰𝘯𝘦 𝘣𝘳𝘢𝘯𝘥, 𝘣𝘶𝘵 𝘣𝘦𝘧𝘰𝘳𝘦 𝘭𝘰𝘯𝘨 𝘴𝘩𝘦 𝘸𝘢𝘴 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 𝘢𝘤𝘳𝘰𝘴𝘴 𝘢 𝘯𝘶𝘮𝘣𝘦𝘳 𝘰𝘧 𝘰𝘶𝘳 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘣𝘦𝘤𝘢𝘶𝘴𝘦 𝘦𝘷𝘦𝘳𝘺𝘰𝘯𝘦 𝘸𝘢𝘯𝘵𝘦𝘥 𝘩𝘦𝘳. 𝘐𝘵'𝘴 𝘳𝘢𝘳𝘦 𝘵𝘰 𝘣𝘳𝘪𝘯𝘨 𝘢 𝘯𝘦𝘸 𝘱𝘦𝘳𝘴𝘰𝘯 𝘪𝘯𝘵𝘰 𝘵𝘩𝘦 𝘵𝘦𝘢𝘮 𝘢𝘯𝘥 𝘧𝘦𝘦𝘭 𝘭𝘪𝘬𝘦 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘪𝘯𝘴𝘵𝘢𝘯𝘵𝘭𝘺 𝘵𝘳𝘶𝘴𝘵 𝘵𝘩𝘦𝘮, 𝘺𝘦𝘵 𝘵𝘩𝘢𝘵'𝘴 𝘦𝘹𝘢𝘤𝘵𝘭𝘺 𝘸𝘩𝘢𝘵 𝘩𝘢𝘱𝘱𝘦𝘯𝘦𝘥 𝘩𝘦𝘳𝘦.' - 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐧𝐚𝐠𝐞𝐫. 🔹 𝐅𝐨𝐫 𝐟𝐮𝐫𝐭𝐡𝐞𝐫 𝐢𝐧𝐬𝐢𝐠𝐡𝐭, 𝐫𝐞𝐚𝐝 𝐦𝐲 𝐟𝐮𝐥𝐥 𝐥𝐢𝐬𝐭 𝐨𝐟 𝐜𝐥𝐢𝐞𝐧𝐭 𝐭𝐞𝐬𝐭𝐢𝐦𝐨𝐧𝐢𝐚𝐥𝐬 - www.skcopyco.com/clients-comments/ 𝐖𝐇𝐎 𝐇𝐀𝐕𝐄 𝐈 𝐖𝐎𝐑𝐊𝐄𝐃 𝐖𝐈𝐓𝐇? 𝐌𝐲 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: Debenhams, Holland & Barrett, PwC, HS2, Mitchells & Butlers, Anwyl Homes, Papa John's Pizza, SCS, Pitney Bowes, Purplebricks, HomeServe, the University of Birmingham, Midlands Aerospace Alliance, Co-op, Dignity Funerals, and many more. 𝐒𝐞𝐜𝐭𝐨𝐫𝐬 𝐜𝐨𝐯𝐞𝐫𝐞𝐝 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: construction, professional services, property, healthcare, manufacturing, engineering, education, retail, hospitality, technology, charities, public sector and utilities. 𝐇𝐎𝐖 𝐂𝐀𝐍 𝐈 𝐇𝐄𝐋𝐏 𝐘𝐎𝐔? Clients come to me for content: 1. Direction. 2. Creation. 𝐌𝐲 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: content plans, content audits, brand propositions and key messaging and tone of voice guidance. 𝐌𝐲 𝐜𝐨𝐩𝐲𝐰𝐫𝐢𝐭𝐢𝐧𝐠 𝐬𝐞𝐫𝐯𝐢𝐜𝐞𝐬 𝐜𝐨𝐯𝐞𝐫 𝐚𝐥𝐥 𝐟𝐨𝐫𝐦𝐬 𝐨𝐟 𝐜𝐨𝐧𝐭𝐞𝐧𝐭: including SEO copywriting, blogs, thought leadership, white papers, brochures, reports, website copy, media releases, email campaigns, social media posts, newsletters and awards entries. 𝐇𝐎𝐖 𝐂𝐀𝐍 𝐘𝐎𝐔 𝐂𝐎𝐍𝐓𝐀𝐂𝐓 𝐌𝐄? 🔹 To discuss your content requirements with me, call me on 07810 636 748 or email me at sanina@skcopyco.com, and I’ll get straight back to you. To find out more about me and my services or to see some examples of my work, visit www.skcopyco.com. 𝐏𝐒: 𝐘𝐨𝐮 𝐜𝐚𝐧 𝐚𝐥𝐬𝐨 𝐟𝐢𝐧𝐝 𝐨𝐮𝐭 𝐦𝐨𝐫𝐞 𝐚𝐛𝐨𝐮𝐭 𝐦𝐞 𝐢𝐧 𝐭𝐡𝐢𝐬 𝐏𝐫𝐨𝐂𝐨𝐩𝐲𝐰𝐫𝐢𝐭𝐞𝐫𝐬 𝐌𝐞𝐦𝐛𝐞𝐫 𝐒𝐩𝐨𝐭𝐥𝐢𝐠𝐡𝐭 𝐢𝐧𝐭𝐞𝐫𝐯𝐢𝐞𝐰 - www.procopywriters.co.uk/2017/08/sanina-kaur-procopywriters-member-spotlight/

PUTTING YOUR WHY INTO WORDS I'm a freelance copywriter and editor specialising in corporate reports - annual, sustainability, ESG, DEI, gender pay, inclusion and any other type of report you care to publish. I've worked with universities as well as some of the world's biggest corporates. I love working with businesses and organisations who have something different to say and want to say it well. I don't just write reports - you can also reply on me for beautifully-written websites and case studies, landing pages, customer emails, blog posts, feature articles, sales leaflets and press releases. I don't just write pitch-perfect words - I can help with strategic input and wider comms planning as well. I'll drill down to the core of your product or service and extract the nugget of communications gold that will encourage people to sit up and take notice. I don't just create stuff - I improve it, too. If you need a copy editor or proofreader for anything from a press release to a self-published business book, just give me a shout. PSSTT.. want a freebie? I've created a couple of short e-books you might find interesting. 1. PRESS RELEASES: all you ever wanted to know 2. 28 of the web's sneakiest writing secrets Get in touch if you'd like a copy.

Tell your story effectively - so you attract, nurture and persuade your audiences I'm a Birmingham-based B2B copywriter and content marketer with a proven track record across manufacturing, energy, technology, property and more. Whether you’re looking to raise awareness, generate leads, facilitate growth or raise finance - I can help you tell your story in a way that makes an impact. When you work with me, you get: Razor-sharp thinking at all levels, from strategy to syllables (yes, syllables matter and I take them seriously) The right words, because copywriting isn’t about stringing any old words together: it’s salesmanship in print and on screen Commercial mindset that keeps your goals front and centre (I don’t do vanity marketing) Flexibility that helps you wow your clients, your boss and any other stakeholders, so you look good and deliver greater value Benefit from a broad range of B2B copywriting services: Branding: Value propositions, personas, tone of voice, slogans Digital: Websites, landing pages, email marketing, online advertising Content: Content strategies, blog posts, infographics, case studies, white papers Print: Brochures, direct mail, marketing collateral, newsletters, advertising Training: Sessions on copywriting, content marketing and digital marketing Clients include the Aluminium Federation, Nordcloud, Engage Hub, Corstorphine & Wright and Royal HaskoningDHV. My previous experience includes copywriting and head of content roles at award-winning agencies. To give you an idea of what it's like to work with me, here are 2 testimonials: "Anna is an absolute professional. Her ability to take even the most obscure and/or complicated subject matter and turn it around quickly, accurately and on brief – time and time again – really is amazing. I can safely say Anna is one of the most intelligent people I have worked with, but it’s not just this which makes her an absolute asset – she’s friendly, always upbeat and an absolute perfectionist." (Marketing Manager, Professional Services) "Anna is awesome. She takes our waffle and makes it make sense, so it says exactly what we want to say." (Commercial Director, Electronics Manufacturer) Email me at anna@gunningmarketing.co.uk or call me on 07828 536 728 to chat about your project Visit www.gunningmarketing.co.uk to see case studies and more testimonials (You can also browse 4 case studies in the Portfolio section just below.)

What have I worked on recently? >> An ecommerce email campaign that boosted sales by 80% >> Ongoing nurture emails for a small B2B business with consistently high open rates of 30-40%, creating an uplift in enquiries >> Conversion boosting sales pages and landing pages for a course creator >> An internal tone of voice project for a multi-national snacking company >> Top and mid-funnel engagement emails for a fast-growth US tech firm If you want to grow your business by turning more of your website visitors and email subscribers into sales and leads, let’s talk. I have a BSc from Birmingham Uni, more than fifteen years’ experience as a copywriter and a mind that’s both creative and analytical. You get copy that’s written using facts and customer data, rather than guesswork. It means I get into the heads of your customers and use that information to write website copy, emails, landing pages and entire funnels that connect with your audience, build relationships and win you more customers. I can advise on content strategy and “They Ask You Answer” style customer Q&As. I work with content writers who create engaging blog posts, articles, ebooks and case studies for my clients. These get used on websites and blogs, as guest posts, and shared on social media platforms. Are we a good fit? I work with growing businesses in the UK, the US, Canada and beyond. Clients tend to be B2B, SaaS or ecommerce companies. If you’re interested in working with me, drop me an email: lizpainter@commacomma.co.uk "Liz delivered fantastic emails ahead of schedule while acting like the pro she is the whole way. It's so great to know I've now got a talented SaaS email copywriter to trust with even the toughest offer and market." ~ Joanna Wiebe, CH Agency / Copy Hackers

I am Sarah Bartlett, a B2B marketing copywriter and content specialist in Birmingham. I am particularly experienced in digital and content marketing, having worked full-time until recently for an award-winning B2B digital marketing agency. My background is in the software and information industry. In 2004, I moved into a marketing role at Talis, an innovative software house in Birmingham, which was well ahead of most companies in seeing the value of content marketing. By 2009, I was prolific in writing blog posts, articles, case studies and eGuides for the educational technology market. I also produced several series of podcasts. I became a freelancer in 2011, and ran a busy, successful business for five years. In 2015, I returned to the world of employment, and worked as a Senior Editorial Manager for Tomorrow People, an award-winning B2B content marketing agency. My clients included KCOM, EtQ, Hyster-Yale and Reconomy. At Tomorrow People, I honed my digital skills and gained experience in a range of business sectors – from fork lift trucks and big pharma to telecomms and quality control software. I produced client strategies and editorial calendars, then commissioned and edited content from a pool of freelance writers. By late 2017, I was happy to pick up my freelance business again, and I now balance my workload between ad hoc copywriting assignments, content marketing and campaign management. I have the skills and experience to write for any B2B sector and target audience. If you're looking for a B2B copywriter and content specialist, I'd love to hear from you.

Creative, professional and intelligent copywriting for your business needs. If you are looking for assistance with copywriting for your business and marketing activities, I can produce content for you that sells. With years of experience in a full time marketing role, I have now focused my attention on my passion – content writing. I draw on my digital marketing experience and my knowledge gained via a first class honours degree in Psychology, to ensure that the copy I produce for you is not only of the highest level of quality, but also engages with your audience to increase your sales. Services include the following for both B2B and B2C markets: · Website Copy · Email Marketing Campaigns · Blogs · Company Brochures and Marketing Materials · Social Media Posts and Engagement · Newsletters · Business Plans · SEO Copy writing For more information on how I can boost your business, contact me on the details below and I would be happy to assist your queries.